Ice Cream Marketing Lead Poland&EE

Looking for Your Dream Job? Join Our Ice Cream Team!

Location: Warsaw

Terms & Conditions: Full-time role. Hybrid working model. Right to work in Poland required.

If you are in the Unilever Ice Cream business or consider choosing to work for the Unilever Ice Cream business, you will work for the Global, leading Ice Cream player with €7.9bn Turn Over in 2023. The Ice Cream business is operating in a highly attractive category, as we are part of the 1 trillion snacking and refreshment industry, growing consistently at high pace. We have strong brands equities: 5 of top 10 selling brands including Wall’s, Magnum, Ben &Jerry’s. We are investing to unlock the full growth potential of Ice Cream as a standalone entity, once we separate from Unilever, which is planned to happen by November 2025.

Ice Cream has distinct characteristics from Unilever’s other operating businesses and the growth potential of Ice Cream will be better delivered under a different ownership structure. As Ice Cream company we are committed to developing and nurturing talent within our Ice Cream company. You will have ample options for career growth and exploration, allowing you for you to explore roles and opportunities across the new organisation. Your career development will be a priority for us, and we are dedicated to supporting your growth journey within the new company. We hope that you will want to build the new chapter of our Ice Cream history together with us.

Unilever Ice Cream is the largest global Ice Cream Company in the world, with over 100 years of experience delivering a diverse range of indulgent, yet responsible, craft food experiences and treats delighting consumers. Committed to innovation, quality, and sustainability we have 35 brands, including 3 one billion Euro brands (Magnum, Wall’s, Ben & Jerry’s), a strong presence in over 60 countries, generating annual revenue of over $8 billion. All brands are driven to transform moments into memories through indulgent yet responsibly made and marketed products. We have a well-developed strategy to deliver growth and value creation which is clear on where to play and how to win.

We turn the ordinary into the extraordinary by designing unique and innovative Ice Cream experiences that make life taste better, creating joyful experiences. In our Ice Cream business, we’re crafting the future through innovation and imaginative minds, creating unique products. We spark moments of happiness for people and within the communities where we operate. However, it is not as simple as it may seem. As Ice Cream makers we are serious about happiness. With warm hearts, we create the coolest products.

JOB PURPOSE:

Find your purpose at Unilever. If you are hungry for impact and thrive in an environment where you can combine work on strong fundamentals, while enjoying the thrill of experimentation and setting benchmarks which will make Polish Ice Cream category strong in Europe, then this role is tailored for you.

KEY RESPONSIBILITIES:

• Owns category P&L with topline and bottom-line responsibility.

• Closely oversees consumer trends in refreshment & snacking markets and takes a strategic lead to ensure that the Unilever can outperform competitors.

• Is accountable for the development and delivery of the annual category plans (IBP) with close cooperation with regional team.

• Creates end-to-end development plan for local brands.

• Makes world class deployment of regional plans for global brands (Magnum, CDO etc).

• Makes sure category plans are well communicated to sales teams and customers.

• 8 direct reports + 1 dotted line reporting.
  

Works with

• Ice Cream CCBT.

• Media Squad.

• CCD Team Ice Cream.

• Functional representatives: Supply Chain, Finance, R&D.

• Regional & global teams in Ice Cream.

• East Europe Ice Cream community.

WHAT YOU NEED TO SUCCEED:

SKILLS:

• Crafting superior communication assets and working knowledge on product development.

• Proven Leadership skills: leads the team into the goals; keeps team motivation high.

• Excellent interpersonal skills for cross-functional and international collaboration.

• Fluent English and Polish.

EXPERIENCES & QUALIFICATIONS:

• Minimum 5 years of experience leading brands.

• Minimum 3-5 years of experience in leading teams.

• Has a good balance of marketing acumen as well as business drive.

• Acts strategically and tactically to achieve outstanding results.

• Resilient, positive, entrepreneurial and fast. Creates positive energy in the team.

• Takes intelligent risks experiments, learns, and moves forward in pursuit of the consumer needs.

• Is demanding from others and himself/herself.

• Is organized and disciplined. Drives simplicity, and fights with unnecessary complexity.

• Is comfortable working with people of different backgrounds and years of experience.

• BSc/MSc in Marketing, Management, Economics or a related field.

LEADERSHIP: 

• You are an inclusive motivator of people. Your team delivers with real passion, growing and learning from each other whilst delivering quick wins.

• You are still responsible for your own results and as a manager, you also need to motivate others to deliver with passion, creating an inclusive and engaging climate around you. You can balance challenge with support and coaching. You understand the wider business context and you are emotionally intelligent enough to motivate people to deliver what is needed.

• SOL (Standards of Leadership) Behaviors

  • PASSION FOR HIGH PERFORMANCE: Takes personal responsibility and accountability for execution and results. Generates intensity and focus to motivate people to deliver results at speed.

  • PERSONAL MASTERY: Sets high standards for themselves. Actively builds own wellbeing and resilience.

  • CONSUMER & CUSTOMER LOVE: Brings the voice of the consumer into everything we do, always.

  • PURPOSEFUL IMPACT: Has humility, understanding that leadership is service to others, inside and outside Unilever.

  • AGILITY: Explores the world around them, continually learning and developing their skills.

  • TALENT CATALYST: Inspire people to grow, with support and honesty.

WE OFFER YOU:

• Work on the contract of employment, annual bonus, benefit car, eligibility to a company shares program.

• Learning environment and personal development.

• Attractive benefits package including private medical care (Medicover); retirement package, private life insurance (Unum), sport package (Benefits System), 2 additional days of vacation; Unilever shop for employees; access to the learning platform; access to Legimi; psychological support via EAP platform, and many more!

Unilever embraces diversity and encourages applicants from all walks of life. This means giving full and fair consideration to all applicants and continuing development of all employees regardless of age, disability, gender reassignment, race, religion or belief, sex, sexual orientation, marriage and civil partnership, and pregnancy and maternity. 

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