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Beauty & Wellbeing Customer Strategy and Planning Executive (Fixed Term Contract)

Anzeigen-ID:
R-34260
Kategorie:
Customer Development
Ort:
Taguig, National Capital Region
Veröffentlichungsdatum:
02/06/2025
Ich möchte mich bewerben

BACKGROUND AND PURPOSE OF ROLE 
The Customer Strategy and Planning Executive delivers consistent, competitive, and profitable growth by translating the Beauty & Wellbeing brand strategies into holistic category growth plans in the Health, Go, Beauty and e-Commerce channels.

This requires an in-depth understanding of category-channel portfolio opportunities and competitiveness, that leads to the development and deployment of strong shopper marketing programs activating the 4Ps (product, price, place, promo) that considers category trends/ opportunities, shopper needs, and retailer/channel priorities, while ensuring investment efficiency. 


ROLE & RESPONSIBILITIES

  • Develop and deploy category growth strategy for Health, Go, Beauty and e-Commerce channels based on category data, shopper insights, and retailer/channel opportunities
  • Develop and deploy category commercial plans and define right investment model to deliver competitive and profitable business results
  • Brings the voice of the Health and Go channel shoppers and/or retailers into the country business unit, to ensure plans are designed for channel, especially in terms of portfolio and deployment plans
  • Defines category channel execution blueprint to ensure our brands win shoppers at both the physical and digital shelves
  • Collaborates with cross-functional teams across marketing, sales, supply chain and finance to drive category-channel growth agenda internally in Unilever


ESSENTIAL SKILLS

  • Strategic, collaborative, proactive, detail-oriented, data-driven, innovative/creative. 
  • Shopper- and consumer-obsessed: strives to understand consumers and shoppers to know the right triggers and barriers to drive behavioural change.
  • Data-driven creator: doesn’t just analyse data, but is able to translate data into actionable insights to create category growth programs with channels and retailers.
  • Curious about the unknown and finds proactive ways to learn and upskill, unlock new ways of doing things or new approaches to old processes to lead to pioneering executions. 
  • Business acumen and ownership mindset: understands key levers to deliver business results and takes ownership of results.
  • Project Management and Communication skills: able to manage project networks, can clearly and effectively communicate and collaborate with cross-functional partners to land projects and shared objectives On Time and In Full (OTIF). 
  • Strategic influencing: able to drive category agenda with different high-level stakeholders  and partners to deliver business objectives. 


QUALIFICATIONS

  • With 2 to 5 years of experience in Category management, Shopper channel marketing and/or Trade Marketing
  • Experience in Digital/Dcommerce marketing is a plus
  • Familiar with data analytics tools and dashboards
  • Previous experience in the industry of beauty and personal care, FMCG, retail
  • Amenable for a contract based role for 6 months

We highly encourage applicants to exclude information on age, gender, and school/s in view of Equity, Diversity, and Inclusion. Unilever assesses candidates based on skills, performance, experience and leadership.

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