Oral Care Asstistant Marketing Manager

Unilever International

Unilever International is Unilever’s fastest growing and most entrepreneurial business with over a billion euro in turnover. UI’s purpose is to serve the underserved – markets, consumers, channels, brands, working in as a Growth Partner for Unilever’s Business Units (BU) and Business Groups (BG).

UI has been operating successfully as an alternate RtM, servicing white space opportunities not exploited by local operating countries through a network of 500+ market expansion service providers and specialists via seeding initiatives. It is a global business unit with 9 hubs (Singapore, US, UK, Korea, India, Dubai, France, Philippines, and Mexico) with a diverse range of products, with expertise in utilizing Distributors and Consolidators network to reach consumers in over 75 countries.

UI has a unique, agile and fast paced culture which is presented by 5 amazing traits:

• Deep Hunger to make a Difference
• Passion for Execution
• Consumer  & Customer Obsession
• Inspiring & Nurturing our Tribe
• Work and Win as ONE Team

Main Job Purpose

The Global Asst. Marketing Manager, Oral Care, will play a key role in driving Innovation & Scaling Up of Oral Care Brands globally. This role involves understanding the key market white spaces, consumer needs, upcoming oral care formats that consumers are interacting with and then, work with teams in delivering solutions under brands like Signal, Pepsodent, Close Up, Fluocaril, Amodent and more. This role also works closely with global business units in building a seeding strategy to drive business growth.

Some of the key deliverables for the role will be

• Develop and work on delivering 3-year innovation strategy for the portfolio of brands across BUs
• Work with CMI teams in generating sharp market insight through consumer insight study, analysis and market observation
• Work with marketing manager in developing disruptive best-in class omni-channel marketing plans and communication for activating the BUs and for key launches
• Supporting sales managers to ensure OTIF delivery of key strategic projects and targets
• Leading and working with Cross-function teams in developing and delivering on projects across regions
• Conducting monthly business reporting and brand seeding reviews
• Participating in Annual Joint Business Planning with key customers
• Enable delivery of iTO of €50 mn in the role in the next 3 years

Hence, the marketer who leads this role will have a high bias for action, deep passion for building brands, openness to new ideas and approaches, willingness to work with the team to make an impact on the market and a sense of responsibility, measuring performance by results.

The role will report into the Global Category Head for Oral Care based in Singapore. The role will also interface with all Unilever categories at Director / Brand Manager level and UI R&D and Supply chain teams.

Critical success Factors for the Job

Key Skills / Experiences / Qualifications

Relevant Experience / SOL

• Exceptional drive and passion to create brilliant mixes and create exceptional marketing solutions
• Willingness to break records
• An attitude of Humility and learning
• Deep consumer empathy and inquisitiveness to find solutions beyond the obvious
• Ability to challenge the status quo and ask the question why not
• Desire to engage with contrary points of view with a positive spirit and find win win solutions
• Confidently work with senior stakeholders without losing one’s point of view
• Decisiveness and initiative to lead the agenda and set the stage for great results

Essential:

• Marketing experience in BD and/or BB in any region / globally with a strong consumer focus
• Strong track record of consistent in market delivery
• Deep desire to do something exceptional in life

SOL

-Bias for Action

• Growth Mindset