Associate Manager UFS Operations

Unilever Food Solutions is a business built by Chefs, so we know what you face every day in the kitchen. Everything we do is focused on making your life a little easier. Our purpose is to Free Chefs to love what they do.
Unilever Food Solutions is the foodservice (B2B) part of Unilever F&R, and as such we are at the heart of carving out some of the new WOW between Retail, OOH and FS teams – Aurora. We are present in 26 multi-country organizations (MCOs) and have an ambitious plan to grow double digit in the coming years.

The NAM Foods Team sits at the heart of the portfolio and innovation transformation to go hand in hand with the business target and the market needs. So, if you thrive on challenge and want to be part of a progressive, ambitious and fast-paced team which embraces the digital first world to get closer to your customer, leverages lean and agile ways of working to move and learn fast, then this is a role for you!

Background & PurpOSE of the Job

We are searching for an experienced Brand Manager to take Global strategy and leverage local insights to strengthen the existing portfolio with sharp strategic focus, portfolio strategy and build the future portfolio with clear category roadmap and innovation plan for Out-of-Home across key Cooking Aids Categories.

This role’s focus is on the Cooking Aids category and it’s main Unilever UFS brands such as Knorr. This category is a key strategic choice for the business as well as the widest and most complex portfolio that extends from Bases to Sauces, Soups, Entrees etc – covering categories that are big, profitable and face high competition in the markets. Category performance and adherence to UFS strategy is key to deliver total UFS’s growth ambition.

This role offers the opportunity to be part of a growth plan for the category and for UFS’s main growth platforms and to shape the future funnel and propositions. This is the 2nd biggest brand and category for UFS. As such, it demands strategic, entrepreneurial, can-do attitude paired with strong project management skills. A good degree of familiarity with brand communication, digital tools and innovation process is also required.


Who You Are and What You'll Do

• Responsible for driving core along with establishing a clear roadmap for sub-brands within the portfolio, craft their growth acceleration and market winning plan
• Full P&L and Marketing budget responsibility along with coordinating closely with cross functional teams like CD and SC for demand and supply of products
• Devise a clear roadmap for all sub-categories within Bases category whether to Accelerate, evolve or defend play basis market understanding, growth potential and our right to win
• Innovation and Renovation Project Management, delivery, strategy, Portfolio Transformation and Brand Communication. Expectation is to challenge the business in terms of speed of innovation and ways to launch in the market within the digital transformation journey
• Owns portfolio positioning, sustainable growth strategy and strategy into action to win market share, including net revenue management
• Drives the full Operator Lifecycle: Work closely with Operator Experience Marketing to understand the Customer Experience (CX).
• Own local Category Strategy and Innovation / Rejuvenation roadmaps, as well as ‘Brand-Led Growth’ initiatives. This requires campaign and execution toolkit planning, development and execution
• Lead business transformation via owning progressive innovation platforms, being able to drive network/virtual teams globally to think and act differently. Strong can-do mentality and mindset a must!
• Understand deeply Scratch category insights and foresights-- from trends to tensions, opportunities and competition.
• Ensure Global Category Strategies reflect key insights from NA
• Define growth strategy for Scratch to capitalize trends and tailwinds, or fix the tensions


KEY RESPONSABILITIES:

1. Country & Stakeholder Management.
2. Digital
3. P&L reviews and analysis.
4. Budget ownership.



What You Need to Succeed
• 2+ years International Marketing experience required including innovation management and delivery
• Brand / Category management experience required
• Innovation & Renovation project management.
• Ensure impactful innovation on the core/ pack/ price architecture to growth and increase profitability.
• Price position and tracking
• Creates Purpose-led brand content for Innovations & top 10’s for key touch points.
• Ensures product campaign, messages integration into content Calendar & journey stages.
• Responsible for Sales enablement Unilever Food Solutions in the foodservice (B2B) part of Unilever.
• Strategy into Action: Develops strategy to drive growth & customer experience
• Business acumen: Deep Understanding of sales/marketing funnels, operator lifecycle & marketing automation journeys.
• Customer Centricity
• Creative & Persuasive Content Performance Measurement & Analysis

KEY SKILLS:

1. Project Management.
2. Advance Digital Skills.
3. Finance
4. Comunication skills

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